Hyaluron Filler Healthcare Marketing

Digital lead agency for a leading hyaluronic filler brand

As the digital lead agency, we strategically and operationally implement the entire spectrum of digital marketing for a client in the field of medical aesthetics.

Hyaluron Filler Agentur
Digital Strategie Hyaluron Filler

Since 2020, we have been the digital lead agency responsible for the strategic and operational digital marketing of the global market leader for hyaluronic acid-based facial fillers. The product portfolio we manage is used to restore lost volume in patients' faces, reduce lines and wrinkles and moisturize the skin.

The challenge here is that the product itself cannot be purchased by the patient, but is injected by a specialist during the treatment. We are proud of the fact that our team and our client were able to increase brand awareness and brand consideration among patients by +418%. On the specialist doctors' side, we were able to significantly increase booking conversion through various B2B marketing measures and at the same time create added value for the collaboration with the manufacturer over and above the product benefits.

Support

Customer since 2020

Services

Digital strategy Content Production Social media strategy Community Management Management KPI Dashboards Medical writing Search engine optimisation Performance marketing Digital tool development Website UX/UI HTML programming Motion design

ABC tactics for success

Concentration is the key! Digital marketing offers a wide range of possibilities. It is important that the measures are derived from the strategic goals based on the brand objectives, the competitive environment and customer expectations. To enable a high level of efficiency, we develop specific measures that we divide into our ABC phases. A stands for Acquire with the aim of increasing brand awareness. B stands for Bond with the aim of brand consideration and Convert for the generation of leads. It should be noted that the ABC phases differ from brand to brand. The structure serves to maintain focus and to involve everyone in the cross-functional team.

Don't be shy, get in touch.

Sanofeld is an innovative healthcare agency with a focus on pharma and healthcare. We offer comprehensive marketing services for OTC and RX.

A: Hansaring 12, 50670 Cologne
E: mail@sanofeld.de

SERVICES